Blog Archives

Baby Showers and Crude Books

A couple of my cousins are expecting babies within the next few months and I received invitations to their baby showers. In lieu of cards, they requested children’s books (which is an awesome idea because kids books aren’t only really cool, they can add up if you want to have a good library).

When I was out Christmas shopping with a friend I took a break from Christmas to check out the children’s book section of the store in hopes of finding a great book for the first shower. And there it was:

I excitedly purchased the book and then I checked the registry and they had registered for some Dr. Seuss-themed baby goodies which went along well with the book. I just had to tell my aunt about it… and the following text conversation occurred (thanks to my phone’s crude sense of humor): Read the rest of this entry

How did you get here?

Where did you come from?

I’m actually not being philosophical, I’m being slightly shallow. Chances are you dropped by this blog by way of Facebook? Which means you’re more likely to comment on its content on my Facebook.

Maybe you found me through Twitter or you’re on the cutting edge and found a post on Google Plus or maybe you just “Stumbled Upon” this blog… I’m frequently entertained by the traffic drivers to my site, specifically when it comes to search terms.

Here are some of my favorite search terms:

Getting pregnant saved my life

dog dopound (spelling error included) Read the rest of this entry

Should have minored in engineering/chemistry/biotechnology….

I’m a communicator. I communicate… obviously.


I communicate on behalf of engineering, chemical, biotech, automotive, construction (and other) companies. My job is to write things at a level that anyone can understand, which usually isn’t hard.


Thursday, it was hard.

Read the rest of this entry

Facebook and Google should compare schedules

Last week the whole realm of social media resonated with not one, but two, big announcements on the same day.

Google+ went invitation-free and Facebook overhauled their entire system. Guess who was louder?

Read the rest of this entry

Analysis of my social media practices

I obsess over use social media…. a lot of social media. It interests me.

We visited with a friend who made fun of Twitter, FourSquare and Google+ all in one sitting. Afterward, I decided to dissect my motives for the social media that I use.

  • Facebook: Facebook is still the king of social networks, it’s been around since high school and I use it to connect with friends and relatives with the occasional brand liking or general creeping that most users participate in. Read the rest of this entry

As promised

“Excellent article on Google+ for business! (Best I’ve read so far!)”

It’s like those things you find in book jackets except it’s on a blog. I guest blogged on my boss’s BtoT blog. Check it out!

Feel free to comment where ever you feel appropriate.

I’m Google+…ing?

Well Google failed to at least make its social network easy for verb creation (ie Facebooking, Googling). The AP Style gurus have also sucked some fun out by announcing that it should be called Google Plus when writing in Associated Press Style.

I was interested in Google+ when it first launched, but wasn’t incredibly active in procuring an invitation until my boss came into my office and said, “What do you know about Google Plus?”

That weekend I found myself an invitation to Google+. Since I’m doing a whole big work project on Google+ for BtoB use, I’ll just stick with my personal thoughts and reactions for normal people usage and post a link if when my work blog is  posted.

So here are some of my disjointed thoughts on the new Google+:

Hyperpersonalization: if your Google+ doesn’t feel like your Google+, you probably did something wrong. You can separate people into your own groups using any criteria that you want and then share with specific groups. You can put Sparks topics on your left menu about ANYTHING that interests you.

Clean: although it may not stay that way, Google+ streams are clean. Since I have a whole 19 people in my circles right now (circle me!) it’s not hard to get through the information on there.

Integrate!: People were really hoping the Google+ would be the mighty integration tool of the internet. It could be, but not yet. Yeah, I can link to my Twitter and jump to Gmail, but getting all of the other Google tools mixed in there and unifying feeds from say, Facebook? would be fantastic. But right now, they seem to be keeping it simple… and personal. Brands aren’t on there… yet. But when they do get profiles, prepare for a flood!

Not on Google+ yet? Want to get with it? Comment or email me and I’ll invite you!

Existing on Google

I was reading this blog post. It’s about social media and has some great tips.

One in particular made me think. “You only exist if Google says you do.” I googled myself today. Surprisingly most of the first page is actually me, but not all of it. As cool as it would be to own a business, I don’t own A Closet of Her Own. And I’ve never been on a PTA council. That was googling “Rachel Engelhardt” so I tried “Rachel L. Engelhardt.” Fewer on the first page were me. I’m considering dropping that initial.

Likewise I did a Facebook search, I found five other “mes.” Likewise there were three of us Rachel Engelhardts on LinkedIn.

I’m applying for jobs and knowing that my potential employers are looking me up on Google and social media, I want them to find me not someone else.

Along the same lines, I’ll have a new last name in six months so how do I make sure that my work under my maiden name is found along with my work under my married name?